In Your

Mind

UI/UX

Illustrator | Figma | Procreate | Google Forms

This project aims to create a mobile app while understanding the fundamentals of UX and UI design. The problem and research stages are part of a collaborative group work for time efficiency in data collection. The stages afterward are all part of personal work. 

I designed a mobile game app to spread awareness of mental illness. From the data collected, a gameplay is more suited to the target audience to maintain engagement and interest.

01

how Might We

How can we raise mental illness awareness
among teenagers and young adults?

WHO:

  • Teenagers

  • Young adults

  • People who want to understand 
how mental illness feel like

  • People seeking comfort & relate

WHAT:

  • Not enough representation

  • Most people affected,
    don't talk about it

  • Stereotype and stigmatized

  • Misinformation

WHERE:

  • Social media

  • General media (movies, news, etc.)

  • Live-streaming service

  • Personal experience

  • Media critics and journalism

WHY:

  • Understanding personal challenges

  • Spread awareness to more people

  • Provide comfort and validation

  • Reducing stigma and breaking stereotypes

  • Encouraging help-seeking

02

Research


Section 1: Demographic
Section 2: Mental Health Awareness
Section 3: Mental Health Perception
Section 4: Mental Health Solutions

Survey

interview

Thoughts on video games raising mental illness awareness:

  • could be done with the right approach and well thought game

  • help a lot of people be more aware of the struggle that people with mental health problems go through

  • can be effective to spread awareness due to the growing amount of people gaming

  • can give a safe space for people to explore their feelings and reactions

Concerns:

  • need a balance for video game addiction among certain people

  • needs to be done correctly in representing mental health

  • target only certain group of gamers due to personal preference in game genre

03

Persona

04

User Flow Chart

05

Wireframe

06

Brand

Identity

The mental illness awareness game is a story driven mobile game that educate users about mental health and coping strategies in a creative and engaging way to teenagers and young adults.

TONE OF VOICE:

  • Compassionate

  • Inclusive

  • Respectful

  • Inspiring

  • Approachable

VISUAL IDENTITY:

  • Calming color palette

  • Minimalistic and clean design

  • Hand drawn style to give that human touch

  • Consistent layouts

  • Simple and intuitive icons

07

High-Fidelity

Mockup

08

Reflection

Finding precedents for creating a game flow chart became one of the main challenges of this project. I would like to give a shout-out to Joss Querné for this amazing post on explaining game UX design. Another challenge was creating a grid system for my vertical game design which I had to adapt the grid system from a normal mobile app.

In the end, I'm really glad to have an opportunity to challenge myself and choose an unconventional project to explore and learn from.

Explore more!

Previous
Previous

Serenity Heights Advertising

Next
Next

Awake App